Broiler poultry farming business is a very profitable business, and many people are making money all over the world by starting this business. It is a highly rewarding business if done properly. Essential things required to build a profitable broiler poultry farming business include : knowledge of how to keep broiler chickens, good poultry business management skills, and a good poultry farming business plan. This article will outline how to start the broiler chickens business, and the broiler poultry farming business plan – PDF, Word and Excel.
This article and business plan is about broilers poultry farming (meat production). We also have articles and business plans for
Free Range Chicken Farming Business
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There are some important decisions which you have to make before venturing into the broiler poultry farming business. You have to decide on the size of your poultry farming business project i.e. the number of broiler chickens you want to keep per cycle; location of the poultry farming business, and your intended target market. These choices will be affected by the amount of capital you have, and the size of your target market. It’s also important to carry out market research (Who are you going to sell the broiler chickens to? At what price?) and to write a broiler poultry farming business plan document before you venture into this business.
Business Model
Broilers or broiler chickens are mainly raised for meat production. There are several approaches to how the meat is sold. Those approaches are what constitute your options when choosing a business model. The most straightforward is selling the live birds. The live birds can be sold early since some clients specifically buy ‘baby chickens’. This is often around when the broilers are at 4 weeks. Fast food joints that major in chicken-based dishes prefer such. Then live birds can be sold to any client, particularly for home use, from 5 weeks to actual maturity age. The next approach is to sell slaughtered whole birds.
The moment broilers reach the stipulated age of maturity it is wise to slaughter them. That age is between 6-7 weeks, depending on the needs of your target market. This is to avoid spending more money on feeds as that will shrink your profit margins. Plus if you feed them sparingly to minimize extra costs but that will cause them to lose weight. You can sell the slaughtered whole chickens per kilogram or using a fixed charge per bird. Aside from selling as slaughtered whole chickens, you can sell them as portions (or cuts).
Land for Broiler Poultry Farming
There are several factors to consider when selecting land for broiler poultry farming. Your broiler poultry farm should be located close to your market – this helps by cutting transport costs. The land should be a distance away from residential or industrial areas as the poultry farm may create unwanted noise and odors to the inhabitants of those areas. Sufficient water supply should be available at broiler form, and availability of electricity is important. To avoid the risk of flooding, the broiler house should be constructed at a fairly raised land with proper drainage. Thus low lying areas should be avoided as they are prone to flooding. When choosing the location of your broiler farm, you should also take into consideration the state of the roads. The roads leading to your broiler farm should be in a good condition as you will need to transport chicks, feeds and birds to market. Also take into consideration availability of cheap labour as staffing costs affect the profitability of your broiler chicken farming business.
Broiler Poultry Housing
Good housing is an important aspect of the broiler poultry farming business. A good broiler house has the following features : it protects the broiler birds from adverse weather conditions, has a good ventilation system, gives adequate space for the broilers to move around, provides easy access to feed and water. Failure to provide good housing for your broilers will lead to disastrous loses for your poultry farming business. The broiler chicken house should be constructed in such a way that its long axis is in a east-west direction – this helps by minimizing the amount of sunlight that would enter the broiler house. A proper ventilation system should be available in the broiler house so as to provide fresh air to the birds and remove excess heat and moisture. The broiler chicken house should be designed to deal with both extremes – hot weather and cold weather. Good temperature control will enhance feed conversion and growth rate, making your broiler poultry farming business more profitable. The broiler poultry farming business plan should include the costs of the housing construction.
Equipment for Poultry Farm
Adequate poultry equipment is essential for raising healthy and profitable broiler chickens. Essential equipment for a broiler poultry farm include feeding equipment. Broilers chickens should have easy access to the poultry feeds – this is made possible by purchasing the right type of feeders. Good feeding equipment should : have a safe design for the chickens, provide clean & fresh feed to the broilers, offer easy access to the feed, and be easy to clean. You can use manual feeders or automatic feeding system depending on the size of your broiler poultry farm and your budget. Drinking equipment are also required when raising broiler chickens. Broilers should always have access to water as water is an important component which supports the growth of broiler chickens. Drinking equipment for broilers can be : water basin, automatic belly waterer, nipple drinker or manual drinker. Each type of poultry drinking equipment has its own advantages and disadvantages. Other additional equipment for a poultry farm include lighting system, heaters, brooders, weighing scales and waste disposal system. The cost of poultry farm equipment should be included in the poultry farming business plan.
Broiler Day old chicks
Healthy broiler day old chicks are required for you to be profitable in your poultry farming business. Good quality chicks will minimize the rate of mortality thus ensuring that a high number of birds will survive up to maturity – which implies more profitability for your broiler chickens farming business. Features of good quality broiler day old chicks include : a deep yellow colour, large well developed chick, navels which are well closed, no deformity on the body and the chicks should be active and alert. Research about your chicks supplier before purchasing – always buy the day old chicks from reputable and accredited hatcheries. You can also consult other poultry farmers on where they purchase their day old chicks from. Day old chicks should be handled with care when transporting them to your farm to avoid mortality during the transportation. The broiler poultry farming business plan should include the costs of acquiring the broiler day old chicks.

Feed And Nutrition
Feed is required to support the growth of the broiler chickens. Broiler chickens require a variety of nutrients inorder to stay healthy and grow to their full potential. If you fail to provide adequate feed to the birds, they may die , or fail to reach the target weights, which may lead to financial loss of your poultry farming venture. Essential nutrients required by broiler chickens include proteins, vitamins, carbohydrates and minerals. These nutrients are all found in commercial broiler stock feeds. There are 3 types of broiler feeds which are given to the birds at different growth stages. These are Broiler Starter feeds, Broiler Grower feeds, and Broiler Finisher feeds. Water is also required to support efficient growth of the broiler chickens. You will also need a broiler stress pack/vitamin supplements which can be used to promote growth of commercial broilers and chicks, and also to combat stress during periods of high temperature, after vaccination and as an aid in recovery from disease to boost performance of the stock. All the feed costs should be included in your poultry farming business plan.
Management and Labour for Broiler Poultry Business
The number of farm workers you need will depend on the size of your poultry farming business project. If you are running a small poultry farm business e.g. 100 birds/cycle, you and your family may be enough to take care of the birds, but if you are rearing 2000 birds per cycle, you will need full time employees to manage the poultry farm. There is need for good technical knowledge of broiler poultry farming rearing techniques for success in the business, and good management skills.
Capital for Broiler Poultry Farming Business
The amount of capital required for the broiler poultry business depends on the scale of the project. You can get a loan from the bank, or funding from investors, to use as capital to start your poultry farming business. If you plan to raise capital from investors and a loan from the bank, you need a good poultry farming business plan. If you don’t have access to investors and bank loan, you can use your personal savings and start small, and grow your business overtime. Broiler chickens are very profitable, so if you reinvest the profits you get, you can quickly grow. Even if you are not planning to get a loan, you should still get a broiler poultry farming business plan doc to guide you in starting and operating the business.
Marketing Plan
The production costs dynamic is delicate in broiler farming. The more time broilers are kept alive after maturation date, they start eating into the profits. This is because the recommended feeding quantities are so specific and the profit margin not too wide. After all, mortalities and some broilers not being sellable due to small sizes eat away at profits. That is why marketing efforts must start way before the broilers reach maturity. Ideally if you can secure clients in advance that would be the best. Broilers can be sold as live birds, slaughtered full chickens, or as separate parts. They can be sold as so-called baby chickens – around 4 weeks. They can be sold based on weight or just by visual assessment.
These all point to different customer segments. For example restaurants often want baby chickens. Butcheries often purchase broilers based on weight. General consumers often purchase live or slaughtered broilers; at times part-specific. Using social media marketing and putting up signage around the vicinity of your broiler farming spot is effective. You can also specifically engage potential clients for supplier arrangements. Encouraging and rewarding word of mouth is also a fast and cost-effective way to market your broilers.
Market for Broiler Chickens
The market for broiler chickens is very huge and is ever increasing. The annual global demand of broiler chickens is 120 million tonnes. That’s a lot! You can supply your broiler chickens to individual households, butchers, schools, restaurants, companies, supermarkets, organizations, events, abattoirs etc. You can sell your broilers as live birds or you can slaughter and freeze them and sell them as dressed chicken. The broiler poultry farming business plan ought to include a proper marketing plan to use in your poultry farming business.
The export market is also very huge! As you grow your broiler production business you will be able to export the meat to other countries. The largest importer of broiler chickens is the Gulf Cooperation Council, which is a as a political and economic alliance by six Middle Eastern countries which are Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates (UAE). Currently, the top producers of broiler chickens are United States of America, Brazil, China, European Union, India, Russia, Mexico, Argentina, Turkey, Thailand and Indonesia. The largest importers of the meat include the previously mentioned Gulf Cooperation Council, Japan, Mexico, European Union, Iraq, South Africa, China, Honk Kong, and Philippines.
Pre-Written Broiler Poultry Farming Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements
For an in-depth analysis of the broiler poultry farming business, we encourage you to purchase our well-researched and comprehensive business plan. We introduced the business plans after discovering that many were venturing into the broiler chicken business without enough knowledge and understanding of how to run the business, how to keep the birds, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.
The StartupBiz Global poultry farming business plan will make it easier for you to launch and run your broiler poultry business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the broiler chicken business.
Uses of the Broiler Chicken Farming Business Plan (PDF, WORD AND EXCEL)
The broiler poultry farming business plan can be used for many purposes including:
- Raising capital from investors/friends/relatives
- Applying for a bank loan
- Start-up guide to launch your broiler production business
- As a project/business proposal
- Assessing profitability of the broiler chicken business
- Finding a business partner
- Assessing the initial start-up costs so that you know how much to save
- Manual for current business owners to help in business and strategy formulation
Contents of the Broiler Poultry Farming Business Plan (PDF, WORD AND EXCEL)
The poultry farming business plan includes, but not limited to:
- Marketing Strategy
- Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
- Risk Analysis
- Industry Analysis
- Market Analysis
- SWOT & PEST Analysis
- Operational Requirements (Including technical aspects of how to keep and rear the broilers, feed requirements etc)
- Operational Strategy
- Why some people in broiler poultry farming business fail, so that you can avoid their mistakes
- Ways to raise capital to start your broiler poultry business
The Pre-written Broiler Poultry Farming Business Plan package consist of 4 files
- Broiler Poultry Farming Business Plan – PDF file (Comprehensive Version – 75 Pages)
- Broiler Chicken Production Business Plan – Editable Word File (Comprehensive Version – 75 Pages)
- Broiler Poultry Farming Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 41 pages)
- Broiler Chicken Production Automated Financial Statements – (Editable Excel File)
The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the number of broilers, selling price per broiler etc, and all the other financial statements will automatically adjust to reflect the change.
Click below to download the Contents Page of the Broiler Poultry Farming Business Plan (PDF)
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Broiler Poultry Farming Business Frequently Asked Questions
How do I start a broiler poultry farm?
To start a broiler poultry farm you require day old chicks, poultry housing, equipment and feed. You should also have a ready market for your broilers to ensure that you can quickly sell them when they mature. A good broiler poultry farming business plan is also required before you venture into this business.
How much space do I need for 1000 broilers?
Broiler chickens should have adequate space in their housing. Each broiler chicken should have about 0.1 square meters of space. This implies that for 1000 broilers, you require 100 square meters space for broilers.
How many bags of feed do I need for 100 broilers?
Broiler chickens require 16 bags of 25Kg broiler feed to reach maturity. This implies that broilers require 8 bags of poultry feed if they are 50kg bags. These bags consist of broiler starter feed, broiler grower feed and broiler finisher feed.
Is broiler poultry farming profitable?
Broiler poultry farming business is very profitable if done the correct way. You need to ensure that you buy good quality chicks, and take good care of them to minimize mortality, then adequately feed them so that they reach the target weight at maturity. It’s essential that you have a ready market which offers good prices to ensure profitability of your poultry farming business.
Which feed is best for broilers?
Broiler stock feeds are the best for commercial broiler poultry farming business. Buy your broiler chicken feed from reputable stock feed suppliers. Broiler 3-phase feeding programs consist of broiler starter feed, broiler grower feed and broiler finisher feed. Only use home-made feed if you have the necessary feed production expertise.
What are the 3 types of chickens?
The 3 types of chickens are broilers, layers and free range chickens. This leads to 3 different poultry farming businesses which are the broiler chicken production business, the layers egg production business and the free range chicken farming business.
What’s the broiler poultry farming business model?
The broiler poultry farming business model involves purchasing day old chicks which you then feed over a period of 6-7 weeks and then sell for a profit. The major expenses of a broiler poultry farming business are feed and day old chicks. The broiler chicken farming business model is very straight forward, if you follow good poultry management skills and business practices you will be profitable.
How is profit calculated in poultry farming business?
To calculate profit in broiler poultry farming business, you need to know your revenue and all the business expenses. You then deduct the expenses from the revenue to get your profit. The revenue comes from selling the broiler chickens after they mature. The expenses include input costs like feed, day old chicks, and medication. Operational expenses should also be included like salaries and transport costs. Taking all these factors into consideration will give you the true profit of your poultry farming business. An advantage of the broiler poultry farming business plan is that it lays out all the revenues, expenses and profits of the business.
We wish you the best in your Broiler Chicken farming business! Check out our collection of business plans , and more business ideas.